How do I get more traffic?
Probably the most asked question on the blogoshere.
If you are a beginner blogger, you’ve probably written a few posts
and then you think….umm…where’s the traffic?
Traffic doesn’t just magically appear, you have to actively find them.
We all know the benefits more traffic can bring – more sales, more revenue, higher opt-rate, good ranking and so on…
Imagine being in a crowded place and you are attempting to push a product,
your method of approach isn’t working and no one is paying you any attention.
At that moment, wouldn’t it be nice if someone handed you a megaphone?
Using one would get your voice out there – loud and clear.
It would certainly grab people’s attention and eyeballs.
Let’s look at 4 Megaphone equivalents on your blog.
Good Content
You’ve probably heard this a million times before, and it’s so true – Your stuff has to be good and useful.
People value their time, and would only invest in what brings them good returns.
Using our megaphone analogy, if the message being conveyed is anything but useful, then person is simply ignored.
Identify Your Customers and Discover Where They Hang Out
In order to have useful content, you need to identify the group of people you’re trying to serve and where to find them.
Find out which market they are in and stick with them. By doing so, you have the opportunity to know them better and understand their needs.
Depending on what this is, you can decide to offer a solution product/ service to them – achieve this and you’ll become their hero.
Position Yourself
This is essentially putting yourself on their radar.
If your customers or readers are on Twitter, Myspace, Facebook, Youtube – be there as well.
Let them see you as a new discovery – one that they will bookmark and keep coming back to for reference.
Stand Out From The Crowd
Be unique in your delivery. Be unafraid to go against the grain, and more importantly be yourself.
Chances are, thousands of other people are doing what you do, but only you can deliver it in your own unique way.
Have these 4 elements in place and you’ll truly have a megaphone in your hands to draw attention.
Once again, If you are new to blogging or are in the process of starting a blog there are some essentials WordPress tools and services you need to have in place,
(1) Get the All in One SEO plugin. This would handle all your search engines optimisations.
(2) You will also need Google XML Sitemaps. A plugin that alerts search engines of changes to your blog by generating XML sitemaps
(3) Sign up to Google Webmaster Tool. A free service by Google that allows you to monitor and improve your site’s visibility in Google search results.
