Essentials

Does Your Blog Pass the Stop-By Test?

Imagine you’ve just checked-in to a hotel, reception have handed you your room key, You open the door, only to find your room in a complete state - bed unmade, towels on the floor e.t.c. I guarantee you would turn back and find somewhere else. The same principle applies to a blog. When visitors stop by and find your blog a complete eye sore or of no value, they would simply turn back and go elsewhere. Let’s ponder on a few things (1) Is your blog clutter-free and presentable? Do you have a good theme installed? How many side bar widgets do you have installed? - Must you really have all that? Do you really need all those social bookmarking icons? Are your text font / size readable by all? All these factors constitute to the overall appearance of a blog. Let’s go back to our hotel analogy – although a blog/hotel may have something of value to offer, if first impressions are negative, chances are, the visitor will not return. Remember first impressions counts, so take time to plan your blog's structure. (2) Is your blog offering something of value? Once that first impression bridge has been crossed, content is your No.1 product of value. Either you have a news or an entertainment blog visitors are reading your stuff because you have something of value to offer. Bare in mind, in most cases, visitors on your blog are there simply for their own interests. What are your thoughts on this? Have you recently done a stop-by test? What would you suggest?

Does Your New Blog Have Traits of A Loner

Imagine starting a new blog with no plan of making friends - It's a bit like drafting a post but never hitting the publish button. Visitors and potential friends don't just magically appear, we have to actively find them. Let's Interact Let's check out some tools that would brag about your blog as well as interact with others. To continue with our series on "Essentials tools for a new blog",  Engaging your blog with community is a good thing. Your blog is always going to be in a world of its own without communication channels or means of reaching out. There are several ways to create these channels, however, in this post I shall focus on four social media ones. Some of which have been applied to this very blog. Twitter (widget) Let's face it, as of the time of me writing this post Twitter is the biggest thing out there.  A social networking service that enables you to send and read messages - also known as tweets. If don't already have an account - get involved here And of course there are several third party Twitter applications that would give you a nice tweeting experience. You can also decide to incorporate your Twitter conversation on your blog in a form of a widget. On this blog I am using Twitter for WordPress Benefits: Freedom of self expression in 140 characters. Ability to build a group of targeted followers. Ability to update your followers with new activities on your blog. Incorporate your Twitter conversation on your blog Twitter Feed With Twitter Feed, you can auto-schedule your blog post to distribute to Twitter. Meaning your followers on Twitter would instantly know when you have a new post. Benefits: Easy way to notify the Twitter world of your blog postings. One-time setup Tweetmeme Button The TweetMeme retweet button is designed to encourage visitors to tweet your blog post. This would actually be my first time using this widget. I am keen to see the effectiveness of it. Benefits: Re-tweeting a post Displays the number of tweets Share Button It essentially does what it says. The Share This or Share/Save button encourages visitors to add your posts to social bookmarking sites. There are tonnes of share this application around. The Share button used here is by Add to Any. Which tools do you use? file:///F:/Documents%20and%20Settings/john/Desktop/twitter-for-wordpress/
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